The Cosmetics Industry is huge and is worth billions in today’s society. It is also one of the most popular industries in the world as it offers numerous products and services across the board. Brands such as L’Oréal, Maybelline, Max Factor, and MAC have dominated the scene for sometime now, but there is a new king of the hill that is revolutionizing the game as we speak. Lime Crime is the name and brightly colored make-up is the game.
According to Glambot, this brand is currently creating a lot of buzz in this already cluttered market, but Lime Crime takes the hype to an all new level. It’s known as a cult favorite as it’s products display brightly, brilliant colorful cosmetics. Unlike other brands that tend to stick with the “tried and true,” this brand takes risks and those risks are paying off in huge dividends and popularity.
With such a huge color-base, users are guaranteed to find the perfect tone that meets their need. The lipsticks are very popular as the Velvetine Collection includes tones such as Red Velvet, Saint, Trouble, Peacock, Cashmere, Cement, Pink, Bleach, Black, and many more. This is a reflection of the brand/company owner.
Doe Deere has always had an eclectic sense of style and it is now shining through, no pun intended. Deere did 100% of the work from the beginning such as modeling and production in 2004. By 2008, this independent business started creating buzz from it’s eclectic mix of colors. Social Media also helped with boosting the exposure.
One of the biggest advantages individuals get when purchasing the products is that they are animal-cruelty free and are certified vegan. This means that no animals were harmed in manufacturing the products and the products contain no artificial ingredients.
Urban Outfitters reported, Lime Crime is reinventing the industry as the products are considered unisex for male and female use. Whether it’s lipstick, eye shadow, foundation, lip gloss, or eye liner; this brand is hard to beat.